Profit & Cash® Makes Each Employee More Valuable.

When managers and employees clearly understand how the company makes money, they think more creatively and strategically. They make decisions, consciously and subconsciously, with the company’s larger goals in mind.


Employees with true business acumen influence top-line revenue generation, optimize resource allocation
​and take actions that align with organizational and customer strategy.

Why we recommend the Profit & Cash® simulation format for financial acumen training.

When we sit in a particular role, we learn things others don’t. We learn what’s coming next. We learn what to be afraid of. We learn tracks of logic that turn into intuition. That’s why the best managers are often people who have had multiple roles and why strategic planning becomes richer and more reliable when people from different roles are represented.The celebrated Profit & Cash® session places each participant in new roles, giving them fresh insights. Presented by experts in finance and process training, this celebrated game-style workshop engages every player with critical dilemmas and decisions they may not have experienced directly, but which directly impact profitability.

The hands-on, heads-up simulation experience pushes all participants to see profitability through new eyes and from different vantage points. The result: sophisticated, strategic, risk-savvy planning.“Nothing sinks-in like engaging, relevant, real-life models,” says Profit & Cash®leader, Cary Phillips, JD, CPCU, CLU, AIC, ARe. “There will be big ah-ha’s, there will be big laughs, but most important, there will be big learning – on the topic that is most critical for us all,” says Phillips.

Using a game and accelerated learning approach, employees at every level will understand essential financial concepts and tools as well as organization-specific financial measures. The unique business game experience uses an interactive team approach as participants run their own company. Participants see and comprehend the big picture of making decisions that drive success.

Developed by Capital Connections, Profit & Cash® is a half-day, full-day or 
two-day financial training program for employees at all levels.

Ideal for:

  • Team building
  • Leadership training 
  • New employee orientation
  • Highly technical professionals
  • Project teams
  • Insurance industry suppliers
  • Strategic planning kickoff sessions
  • Process improvement kickoff
  • Board of Directors retreats


A workshop to improve the bottom line.


You need it when employees, suppliers, and/or Board Members would benefit from better understanding how the insurance-related organization operates and makes money.  

You get a unique, engaging, relevant, fast-paced, fun, and very effective learning experience.  Attendees participate in a 4 to 6 hour, “hands-on”, interactive business simulation.

So that everyone better understands the financial concepts, as well as how an insurance company operates, how it makes money, and the impact each can have on the company. 

Conducting this workshop for the board of directors will help insurers document "recent measures taken to improve performance including any board or committee training programs" as required by the new NAIC Corporate Governance Annual Disclosure Model Act.